LuruLabs Marketing Digest 10

Edition 10

Luru Labs
April 02, 2024

Hey there!

Hope everyone had a “Great” Friday(get it?) and an egg-cellent Easter Monday!

Welcome to Edition no. 10 of the Lurulabs newsletter.

Let’s kick things off by exploring alternatives to Google Trends. Whether you're a content marketer, SEO pro, aspiring entrepreneur, or just curious about global trends, these tools are a must-have to keep your finger on the pulse:

8 Google Trends Alternatives You Should Explore in 2024

Google Trends is beneficial for insights into certain markets and niches, and a useful way of comparing terms. However, there are a host of other resources that can offer more granular data and takeaways.

www.semrush.com/blog/google-trends-alternatives

AI is the hottest buzzword, but are companies simply jumping on the bandwagon by appending “AI-Assisted” to their products, or do consumers genuinely care? Unravel the mystery here:

When ‘AI-powered’ makes products better, or not

Up to 24% more people prefer a smart product (e.g. fitness tracker) that uses adaptive AI algorithms (vs. a product that doesn’t), but not when the product is simple (e.g. electric toothbrush).

tips.ariyh.com/p/when-ai-powered-makes-products-better

Despite marketers claiming cold outreach is passé, some businesses are still raking in six figures monthly through cold emailing. Discover why it still works and how to nail it with this comprehensive guide:

Instantly Cold Email Strategy ♟✉️ | Instantly Help Center

If you want to use the exact strategy for getting amazing results with cold emailing we are using - here's the secret sauce 🥫

help.instantly.ai/en/articles/5975326-instantly-cold-email-strategy

And for all you SaaS enthusiasts, looking to level up your user onboarding game? Look no further! Dive into a treasure trove of examples from top SaaS companies and glean some handy tips to craft your own killer onboarding experience:

Learn User Onboarding from the Best SaaS Products - Onboarding Study

Browse through 220+ User Onboarding examples. Discover 100+ powerful tactics from the best SaaS products. Hire user onboarding experts or offer your services.

onboarding.study

Thank you for joining us for yet another edition of LuruLabs Marketing Digest. Your feedback is invaluable, and we invite you to share your thoughts and suggestions. Feel free to share this with other marketers and designers that you think might benefit from us- we’re a no-spam newsletter, dedicated to reducing clutter, adding value to your inbox and bringing you free resources once a week.

Signing off,

Team ‘Luru