LuruLabs Marketing Digest 14

Edition 14

Author

Luru Labs
April 29, 2024

Hey there!

Hope you had a fantastic weekend! And for those of you in India, don’t forget to vote! Let’s jump into today’s captivating stories.

Welcome to Edition No. 14 of the newsletter

First up, are you among those who rely on Reddit for authentic product/service reviews? Well, now Reddit has rolled out dynamic product ads, and marketers are taking notice. Explore this exciting trend here:

Reddit Adds Dynamic Product Ads To Help Brands Reach Shoppers in Discovery Phase

A new way to get your products in front of interested shoppers.

www.socialmediatoday.com/news/reddit-dynamic-product-ads-help-brands-reach-shoppers-discovery/714223

Remember Domino's iconic 30-minute delivery promise? Wondering why they stopped promoting it? Uncover the reasons behind this intriguing move in this in-depth article:

The failure of the Domino’s 30-minute delivery guarantee

A spate of deaths and lawsuits ended the famous pizza marketing ploy. Is delivery any safer now?

thehustle.co/originals/the-failure-of-the-dominos-30-minute-delivery-guarantee

We've all been there—created a killer landing page, crafted compelling ad creatives, honed in on the ideal customer profile, but still, no conversions! This insightful post on LinkedIn reveals 8 common reasons why your traffic isn't converting. It's a must-read for anyone navigating the conversion puzzle:

Florian Decludt on LinkedIn: Leads not converting? Here are 8 reasons why:

www.linkedin.com/posts/floriandecludt_leads-not-converting-here-are-8-reasons-activity-7188877703800856576-1iKM

Lastly, check out this powerful creative campaign by Reporters Without Borders, highlighting the importance of press freedom. It's a stellar example of using advertising for social change. Watch the videos and dive deeper into the impact of this thought-provoking campaign here:

New campaign highlights the importance of press freedom

Reporters Without Borders has launched a campaign showing how newly elected world leaders have championed democracy – before stamping it out

www.creativereview.co.uk/reporters-without-borders-speech-campaign

Thank you for joining us for yet another edition of LuruLabs Marketing Digest. Your feedback is invaluable, and we invite you to share your thoughts and suggestions. Feel free to share this with other marketers and designers that you think might benefit from us- we’re a no-spam newsletter, dedicated to reducing clutter, adding value to your inbox and bringing you free resources once a week. 

Signing off,

Team ‘Luru