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  • 💡 MrBeast’s Secrets, AppSumo's $100M Playbook & Surprising Website Conversion Lessons!

💡 MrBeast’s Secrets, AppSumo's $100M Playbook & Surprising Website Conversion Lessons!

Edition 35

Author

Luru Labs
September 23, 2024

Hello there,

Welcome to this week’s newsletter, packed with marketing strategies and insights you don’t want to miss. From the inside scoop on MrBeast’s YouTube success to uncovering why the Net Promoter Score might be a scam, we’ve got plenty of actionable takeaways for you. Let’s dive in!

MrBeast’s Secrets to YouTube Success (Leaked!)

Ever wondered how MrBeast manages to rack up millions of views on every video? A leaked PDF reveals the YouTube star's step-by-step playbook for creating viral content. From thumbnail tactics to pacing and storytelling tips, this breakdown offers a rare glimpse into the mind of a YouTube sensation.

Leaked MrBeast PDF reveals YouTuber’s secrets to video success - Dexerto

An onboarding document from MrBeast for new hires has been leaked online and it outlines his secrets to YouTube success.

www.dexerto.com/youtube/leaked-mrbeast-pdf-reveals-youtubers-secrets-to-video-success-2900841

AppSumo’s $100M Playbook: Lessons in Growth

AppSumo has become a go-to marketplace for entrepreneurs, and now you can learn the strategies they used to reach $100M in revenue. This in-depth playbook outlines AppSumo’s approach to building a loyal customer base, leveraging partnerships, and scaling with minimal resources. If you're looking for a roadmap to accelerate your own business, this one’s for you!

AppSumo $100Mn Playbook - Strategies, Tactics and Diversified Revenue Models

Explore the AppSumo Growth Story and uncover the key tactics that fueled its success. From building an early community and mastering personalized email marketing to running viral giveaways.

startupgtm.substack.com/p/appsumo-100mn-playbook-strategies

Why Net Promoter Score (NPS) Might Be a Scam

Net Promoter Score (NPS) has long been considered a go-to metric for measuring customer satisfaction—but what if it’s not as reliable as we’ve been led to believe? This article argues that NPS is a flawed metric, and offers alternative ways to gauge customer loyalty and satisfaction more effectively.

Net Promoter Score is a scam, here's an alternative.

Today, customers don’t always say good or bad things about your products directly to their neighbors or friends, they anonymously rant about it on the internet.

productify.substack.com/p/net-promoter-score-is-a-scam-heres

Surprising Lessons for Website Conversion

You might think you know all the tricks for improving your website’s conversion rate, but this article will make you think again. Featuring unexpected lessons and counterintuitive strategies, it’ll help you rethink your approach to optimizing your site for conversions. Spoiler: sometimes, less is more!

Surprising lessons from 20,000 experiments

An inside view into what works (and what doesn’t) to improve website conversion

www.growthunhinged.com/p/surprising-lessons-website-conversion

Thank you for joining us for yet another edition of LuruLabs Marketing Digest. Your feedback is invaluable, and we invite you to share your thoughts and suggestions. Feel free to share this with other marketers and designers that you think might benefit from us- we’re a no-spam newsletter, dedicated to reducing clutter, adding value to your inbox and bringing you free resources once a week. 

Signing off,

Team ‘Luru