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Subject: 🚀 How Shein & Temu Outsmarted Amazon, Startup Growth Tips, Google’s Competitors & Pricing Strategies! 🚀

Subject: 🚀 How Shein & Temu Outsmarted Amazon, Startup Growth Tips, Google’s Competitors & Pricing Strategies! 🚀

Edition 26

Luru Labs
July 22, 2024

Hello there,

We've got a thrilling lineup of articles this week that you won't want to miss. From uncovering the secrets behind Shein and Temu's rapid rise to challenging Google's dominance, plus some clever startup tips and pricing strategies, we’ve got everything you need to stay ahead in the game. Let’s dive in!

How Shein and Temu Outsmarted Amazon: The Inside Scoop!

Ever wondered how Shein and Temu managed to sneak up on Amazon? This article breaks down their ingenious strategies that allowed them to compete with, and even outperform, the retail giant. It’s a fascinating look at their unconventional methods and savvy market moves.

Warehouse Wars: Amazon vs. China’s Fines

The Chinese-owned platforms represent the biggest threat to its ecommerce empire in recent memory.

www.cmswire.com/ecommerce/how-shein-and-temu-snuck-up-on-amazon

From Bootstrap to $100M: The First Round Journey

Curious about the journey from a humble startup to a $100 million valuation? This story of a Grammarly’s growth from bootstrap to raising their first round of funding is packed with insights and tips. If you're looking to scale your startup, this is a must-read!

Bootstrap to $100M First Round in 8 Years - Grammarly Growth Story

Learn how Grammarly built a growth story for 8 years before raising their first round with 7 Mn Daily Active Users. Let’s analyze how they mastered freemium, platform integrations, and marketing.

startupgtm.substack.com/p/bootstrap-to-100m-first-round-in

Google’s Competitors: Who’s Making Waves?

Google has long been the king of search, but who’s challenging its throne? This article explores the top competitors to Google’s search engine and what they’re doing differently to capture market share. These competitors are the platforms you should target if you’re looking to get free traffic for your brand.

13 Surprising Platforms Competing with Google | WordStream

Google's losing share of search to some unlikely contenders. Learn which Google competitors are best for users and marketers.

www.wordstream.com/blog/google-competitors

The Hidden Costs of Premium Options: What You Need to Know

Thinking about offering premium options? This article dives into the true cost implications and why you might be paying more than you think. It’s a great read for anyone considering premium pricing strategies and wants to ensure they’re making the best choices for their business.

Say “costs $x more” for premium options

Use the difference (e.g. $80 more) when showing the higher price of premium options or add-ons (e.g. basic vs suite). It feels cheaper than showing full prices (e.g. $190 vs $270).

tips.ariyh.com/p/say-costs-x-more-for-premium-options

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Signing off,

Team ‘Luru