📈 Why People Buy , Ads Updates, Skims Magic & 2025 Social Predictions! ✨

Edition 43

Author

Luru Labs
November 18, 2024

Hello there,

Ever wonder why people really buy? Or how to make sense of Facebook and Instagram’s ad updates for 2025? This week, we’re diving deep into the psychology of purchasing, breaking down a masterclass in marketing from Skims, and serving up some hot social media predictions for 2025. Read on for the insights that’ll keep your strategies one step ahead.

Why People Really Buy

It’s not just about features or price—it’s about psychology. Moz’s latest Whiteboard Friday unpacks the real motivators behind consumer behavior. From emotional connections to social proof, you’ll learn how to align your messaging with what drives people to make decisions. This one’s a must-watch if you’re serious about conversions.

7 Psychology-Backed Reasons Why People Buy — Whiteboard Friday

In this episode of Whiteboard Friday, Tasmin dives into the world of psychology. She shares mental models to use in your content to better connect with your target audience, helping them make more informed purchase decisions.

moz.com/blog/why-people-buy-whiteboard-friday

2025 Facebook & Instagram Ads Updates

Meta is rolling out big changes for 2025, and marketers need to be ready. Think enhanced targeting, new ad formats, and a stronger focus on privacy-first initiatives. Social Media Examiner breaks down what’s coming and how you can adjust your strategy to stay on top of these trends.

Facebook and Instagram Ads Updates for 2025

What Marketers Need to Know

https://www.socialmediaexaminer.com/facebook-and-instagram-ads-updates-for-2025-what-marketers-need-to-know/

Skims: A Marketing Masterclass

Kim Kardashian’s billion-dollar brand is more than just shapewear—it’s a lesson in precision marketing. From influencer collaborations to campaigns that dominate social media, Skims has redefined how to connect with customers. Dive into NoGood’s analysis of their strategy and take notes!

Skims Marketing Strategy: A Masterclass on Brand Collaborations

Uncover Skims marketing strategy that led to the 4 billion dollar shapewear empire. Learn Skims' tactics to leverage brand collaborations.

nogood.io/2024/11/08/skims-marketing-strategy

26 Predictions for Social Media in 2025

From the rise of AI-powered content to micro-communities reshaping engagement, Social Media Today brings you 26 predictions that could define the future of marketing. If you want to get ahead of the curve, this is the crystal ball you’ve been waiting for.

26 Predictions for Social Media Marketing in 2025

Wanna know what's coming into view on the social media horizon?

www.socialmediatoday.com/news/26-predictions-social-media-marketing-2025/731576

Thank you for joining us for yet another edition of LuruLabs Marketing Digest. Your feedback is invaluable, and we invite you to share your thoughts and suggestions. Feel free to share this with other marketers and designers that you think might benefit from us- we’re a no-spam newsletter, dedicated to reducing clutter, adding value to your inbox and bringing you free resources once a week. 

Signing off,

Team ‘Luru